The 28th National BBQ Week
will arrive in

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Just one remaining
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The market-leading BBQ & alfresco eating experiential sampling national RoadShow campaign + media/social & promotions, an altogether better sponsorship experience, returns end of May 2024!

28th National BBQ Week

May 27th – June 2nd 2024


One of the UK's 'Top 5' multi award-winning Awareness Weeks

So, what happened in last year’s 

27th National BBQ Week 2023

Following the Covid lock-down years, the 27th National BBQ week returned to its traditional end-May slot and last year linked once again with the 22nd Gastro Alfresco campaign to provide a summer-long sampling programme. 

And here’s what some of our previous sponsors have said:
Birds Eye Green Cuisine – Tory, SBM “Super pleased with the results!” Budweiser – Amar, SBM – “Awesome results Cheers to a sizzling  partnership!” / Heinz ~ Bull’s Eye – Laura, SBM  “A great participation that really worked well!” /  La Vieille Ferme – Andy, GM “Really great campaign which has certainly helped the brands success” / Sainsbury’s/Cranswick – Mike SCM “Delighted with the campaign!” / San Miguel – Phoebe, SBM – “The campaign has worked really well”

28th National BBQ Week 2024 Campaign summary

National BBQ Week, 25 Years Cranbrook, Kent on 14 June 2021. Photo by Matt Bristow.

BBQ & alfresco categories we filled in 2022/3

Beer – San Miguel
Condiments  Encona
Plant-based  Birds Eye Green Cuisine
Wine –  La Vieille Ferme
BBQ & Alfresco retailer – Robert Dyas

Exclusive, available 2024 categories

Bagged Snacks

Ice Cream/Desserts

Savoury Snacks
Soft drinks
Wine + BBQ’s/Fuel

28th National
BBQ Week

May 27th - June 2nd 2024


28th National BBQ Week has  exclusive product categories, request info below:


Find out more about BBQ & & gastro-grilling here:

Together Is Better in 2024/25

Targeted campaigns covering most major grocery occasions or categories

Click on a campaign panel below to visit the trade info site:

May 27th - June 2nd 2024

28th National BBQ Week -
BBQ & Gastro-grilling

November 25th - December 1st 2024

13th National Wine Week + 6th Get Wine Wise - Wine education

June 17th - July 21st 2024

23rd Gastro Alfresco – Alfresco eating & entertaining

December 2nd - 8th - 2024

1st Mixorama -
At-home cocktails

August 26th - September 8th 2024

1st Free-from Fortnight -
Free-from & Plant-based

February 10th - 23rd 2025

5th Dinner To Dine For -
Big Night In/Meal-treat

September 9th - 22nd 2024

5th It's Lunchtime -
Brunch & Lunch

March 10th - 23th 2025

4th A Better Breakfast + National Deskfast Day – Breakfast


Together Is Better – Multi award-winning, multi-brand, multi-channel & fully sustainable grocery campaigns –

The originators and multi award-winning UK market-leaders in multi-brand, multi-channel promotional marketing! All our grocery category or occasion campaigns are exclusively operated by Grocery Gurus Ltd and are fully ™trademark protected under UK/EU Intellectual Property Law. Participation in or association with is solely by way of sponsorship and/or agreement with Grocery Gurus Ltd. Contact us: 86-90 Paul Street London EC2A 4NE – 0203 872 2523 – email